Monday, August 22, 2011

Cinexpo 2011 - The Anatomy of Filmmaking

SM Cinema, in cooperation with ABS-CBN made Cinexpo 2011 a big success that was held last August 18-20 at SM Mall of Asia Centerstage. The event included the Philippine's best and experts in the film industry including Director Olivia Lamasan.

Day 1

  • Opening Video Message by Director Marilou Diaz-Abaya
  • Talk: Current Trend on Local Exhibition by SM Cinema's SVP Edgar C. Tejerero
  • Producer's Talk by Ms. Marizel Samson-Martinez
  • Talk: Production Design by Mr. Leo Abaya
  • Film Appreciation: My Amnesia Girl including the awarding of John Lloyd Cruz and Toni Gonzaga as Box Office King and Queen together with Director Cathy Garcia-Molina
  • Performance by Marcelito Pomoy
Day 2
  • Writer's Talk by Ms. Vanessa Valdez
  • Director's Talk by Ms. Olivia Lamasan
  • Cinematography by David Abaya
  • Performance by Star Record's Artists Juris and Bugoy Drilon
Day 3
  • Music by Nonong Buencamino 
  • Sound Design by Mike Idioma
  • Talk on Promo and Marketing by Mr. Roxy Liquigan
  • New Media by Mr. Mori Rodriguez
  • State of Film Education by Mr. Ed Lejano
  • Star Cinema Segments and Trailers
  • Performance by Star Record's Artist Jovit Baldovino
Participants of this 3-Day Film Event includes students and young professionals who are eager to gain knowledge in film production, marketing and exhibition.

The event became a big success and we everyone look forward to next year's Cinexpo 2012!

Director Cathy Garcia-Molina, John Lloyd Cuz and Toni Gonzaga
as Box Office King and Queen
SM Mall of Asia Centerstage as venue
Open forums with the speakers
Participants to Cinexpo 2011

Monday, August 15, 2011

The '80s Nostalgia

It has been observed, if not obvious, that recent blockbuster movies are of the '80s era. It is when the adults of today are once young. Box office shows that there are significant number of movies that are revival or completely patterned to its '80s original screenplay. Do you think this would trigger an '80s nostalgia?

Transformers 3: Dark Side of the Moon has recently crossed the $1B gross income mark worldwide with an estimated $1.07B gross sales and counting. In the '80s, this flick has been dominating the television networks from 1984 to 1987 and has a total of 98 23-minute episodes. This robot-transforms-to-cars concept has dominated the big screen around the globe with 3 epic installments.

Alice in Wonderland might have the difficulty in smashing the $1B mark if not with the '80s airing of Alice's Adventures in Wonderland from 1983 to 1984.

G.I. Joe: The Rise of the Cobra before raking up $302 million of gross sales worldwide, this concept has already been featured starting 1985 with a total of 90 30-minute episodes. In the 1989 five-episode miniseries, a COBRA special mission force attempts to master the power of Dragonfire—a natural energy like electricity, only infinitely more powerful—found in the underground "lakes of fire." Their mission is to tap the most powerful, existing under Sorcerer's Mesa, an Native American site in New Mexico.

Alvin and the Chipmunks raked up to $361 million in gross ticket sales while its sequel Alvin and The Chipmunks: The Squeakquel added up $443 million gross worldwide sales. Alvin, Simon and Theodore started their career at the hit TV seres of NBC, 1983 to early 1990. This Alvin Squeakquels will soon be added with Alvin and the Chipmunks: Chipwrecked.

These blockbuster films are just few of the many movies plotted or a direct remake of the '80s TV series. This will surely trigger more '80s hits that will surely hit the charts. Fancy the following movies in big screen?

He-Man and The Masters of the UniverseIn the mythical land of Eternia, the kingdom is fighting a great evil in the form of Skeletor and his minions. Prince Adam secretly uses the powers granted him to transform himself into He-Man and his scaredy-cat Cringer into the armored Battlecat. His famous battleshout is, "By the power of Greyskull, I Have The Power!" His friends and allies include Man-At-Arms and his daughter Teela, The Sorceress, and red-cloaked magician Orko. He-Man's sister, She-Ra, received her own show in 1985 after an appearance with He-Man in the movie "The Secret of the Sword."

Thudercats - Their planet, Thundera, was destroyed. The last of the Thunderans struggled to survive in space, pursued by a band of mutants. One lone ship escaped, carrying eight Thunderans. They searched for a nearby inhabitable planet, but the nearest is several years away. Jaga, their leader, commanded the small ship, while the others slept in stasis tubes for the long journey. Jaga died on their journey to Third Earth and their ship crashed on this planet. Soon they had allied themselves with several groups. Panthro designed a fortress. Mumm-Ra, the centuries-old embodiment of evil, along with the mutants that destroyed Thundera, are a constant threat. But Lion-O, the new Lord of the Thundercats, with his weapon the "Sword of Omens" give the Thundercats a standing chance. Lion-O, though appearing grown up, still has the mind of a child, due to his years in stasis on the ship. Other characters include the children, Wilykit and Wilykat, Cheetara, Tygra, Panthro, Jaga, and Snarf.

Care Bears - The Care Bears live in a cloud city named Care-A-Lot. From there, they monitor the world for bad feelings. Whenever something bad is sensed by the Care-O-Meter, they race down to earth in their Cloudmobiles and Rainbow Rollers to help. They meet to discuss important matters in the Hall of Caring, led by Tenderheart Bear.

These are just few of the many cartoon series most enjoyed in the '80s. All we have to do is wait until we see them come to life again in big screen.

Thursday, August 11, 2011

Get Connected with SM Cinema Megamall

It is indeed the age of social networking. Philippines is now one of the top countries in most of the social networking sites Facebook, Twitter and the like. In the statistics shown by, Philippines ranks 7th worldwide with 25.9 million users. That number is around 25.98% of the population.

The Philippines as well landed 12th in the number of Twitter accounts worldwide with users of up to 2.1 million according to New Media Philippines a resource blog 

With a huge number of users online, it has been a tradition to use these kind of media for marketing and extended customer service.

SM Cinema Megamall joined the social networking to extend information on what is in and what is out in the entertainment world specifically the only Mega Cinema. SM Cinema Megamall is available in the following:

Facebook Fan Page: SM MEGA MALL CINEMA
             SM Cinema Megamall Facebook

Twitter Account: @SMCinemaMega

Official SM Cinema Website:

SM Cinema Megamall Twitter account is using the latest technology allowing to update the account, send and receive tweets via mobile. With this, we can now give you the latest updates at any given time. With mobile, we can as well respond to your queries as soon as possible.

Join us now, get connected and enjoy!

Tuesday, August 9, 2011

Special Advance Screening: Crazy Stupid Love

09 Aug 2011. SM Cinema Megamall hosted the special advance screening of Crazy Stupid Love at Cinema 6 in cooperation with Magic 89.9 and Warner Bros. Pictures.

Crazy Stupid Love starred by Steve Carell as Cal Weaver who is living the dream – good job, nice house, great kids and marriage to his high school sweatheart. But when Cal learns that his wife, Emily played by Julianne Moore, has cheated on him and wants a divorce, his “perfect” life quickly unravels.

Helpless and alone, Cal met Jacob Palmer, played by Ryan Gosling. In an effort to help Cal get over his wife, Jacob opens Cal’s eyes to the many options before him: flirty women, manly drinks and a sense of style that can’t be found at Supercuts or The Gap.

Crazy Stupid Love has a complete line-up of cast that will surely make you laugh including Steve Carell, Ryan Gosling, Julianne Moore, Emma Stone, Marisa Tomei and Kevin Bacon.

Crazy Stupid Love rated PG-13 by the MTRCB will be showing at SM Cinema Megamall soon!

Monday, August 8, 2011

Waiting for The Avengers?

Waiting for the very last scene, after credits, of Captain America: The First Avenger is worth it when you see the teaser scene of next year's most-awaited movie: The Avengers. 

The Avengers movie is currently in production with the main cast introduced at Comic-Con San Diego. The Avenger can be considered as next year's biggest movie brought to you by Marvel Studios with cast of characters:

Robert Downey Jr as Tony Stark / Iron Man - a billionaire industrialist who has a passion on mechanical suit of armor.

Chris Evans as Steve Rogers / Captain America - a World War II veteran who was enhanced to the peak of human physicality by an experimental serum and happens to have awaken after a 70-year sleep.

Chirs Hemsworth as Thor - a Norse god of thunder from Asgard possessing his powerful hammer Mjolnir.

Mark Ruffalo as Bruce Banner - a genius scientist who, because of exposure to gamma radiation, transforms into a monster when enraged or excited.

The 2012 blockbuster movie will also include Samuel L. Jackson as S.H.I.E.L.D's Nick Fury, Scarlet Johansson as Natasha Romanoff, Jerry Renner as Clint Barton / Hawkeye and Tom Hiddleston as Loki.

Although The Avengers is still on the early stage of production, a lot of fans have already given their attention to this mega movie next year. No one wants to miss this movie, thus we will bring you the latest of it only at SM Cinema Megamall!

Sunday, August 7, 2011

Online Reservation - Mobile Ticketing!

Setting the trend in high technology service, SM Cinema launched the online ticketing using the bCODE machine. Buy your tickets at SM Cinema's website and retrieve your tickets at our bCODE machines using your mobile phones!

Fancy your tickets at your own mobile phone?

Instead of having to print a barcode ticket at home or pick up at ticket booths, the mobile ticket would arrive instantly at your mobile phone as a plain text SMS. You simply have to scan the codes into our bCODE machines and it will instantly print your tickets. Less hassle, less waiting at long lines and sure seats for your favorite movie!

There is more to this, you can buy and claim your tickets in advance if you happen to come in early or do it minutes before the movie starts. Couple this with SM Cinema Megamall's reserved seating for Cinemas 1-6 and it will equate to total convenience.

Saturday, August 6, 2011

A Special Symphony

Philippine's premier balladeer Christian Bautista embarks the movie world on his starring role in the movie A Special Symphony.

A Special Symphony is about a man named Jayden (played by Christian), a Filipino musician who struggles in finding success in his career and on what his purpose will be. The movie revolves on how music changed the lives of the special children whom he encountered in Indonesia - that music can reach out and bridge all aspects of life despite all differences that are evident in all of us. A Special Symphony is endorsed by the Autism Society of The Philippines.

SM Cinema Megamall will host the Special Screening of A Special Symphony on August 10, Wednesday at 6PM. Get Free invites to this exclusive event by visiting us at Facebook SM MEGA MALL CINEMA or Twitter Account @SMCinemaMega.